When you have in mind some specific characteristics of the target audience for the upcoming promotion, BuzzGuru may help you find relevant videos or YouTube influencers that would be a perfect match!
You can use the filters, or the keywords, or both at the same time to make your ad campaign glorious.
Find videos using filters
First go to Videos tab. To unroll all the filters, click the “Filters” button on the right of the search bar.
There is a whole range of filters that may help to find applicable videos:
- Views. Choose if you want to find videos with a certain view number or set a gap.
- Publication date. This filter allows to find videos that were posted on a certain date. You can also choose time gaps like week, month, etc.
- Price $. All the prices on the BuzzGuru platform are presented in US dollars. Choose the filter to search for videos where integrations cost a certain estimated price.
- Video type. This filter shows if the video is sponsored (choose paid) or free.
- Influencer’s country. If you need to find a video from an influencer from a particular country, choose it via this filter. You can start typing the name of the country by yourself…
… or choose a country from a certain region.
- Broadcast language. Choose the main spoken language of the influencer who created the video.
- Search by. This filter works if you type any keywords into the search bar. Choose where BuzzGuru should search - in a video’s title, description or pinned comment.
Find YouTube influencers using filters
First go to Influencers tab. To unroll all the filters, click the “Filters” button on the right of the search bar.
The following filters are available:
- Channel topic. Choose any topic according to your needs.
- Find if selected channel topic. This filter is available only if you’ve chosen some topics from the previous one. BuzzGuru analyzes an influencer’s content and shows the percentage of videos relevant to the chosen topic or several topics on their channel.
- Views. Choose if you want to find influencers with a certain view number or set a gap.
- Subscribers. Choose a certain number or set a gap to find influencers with a certain number of subscribers.
- Publication date. This filter allows to find influencers who posted the last video on a certain date. You can also choose time gaps like week, month, etc.
- Price $. All the prices on the BuzzGuru platform are presented in US dollars. Choose the filter to search for influencers with certain estimated prices.
- Influencer’s country. If you need to find an influencer from a particular country, choose it via this filter. You can start typing the name of the country by yourself…
… or simply choose a country from a certain region.
- Broadcast language. Choose the main spoken language of your influencer.
- Game genres. When searching for gamers who prefer specific game genres, choose options via this filter.
- Games. When searching for gamers who prefer specific games, choose options via this filter.
- Games for the period. This filter is available only if you’ve chosen some games from the previous one. Choose the time gap when an influencer should have posted a video dedicated to the chosen game or games.
Remember that to get the results of the search in an excel file you need to tick the desired channels and click the Download button. To start a new search, choose “Clear filters” under the search bar.
The more filters you use, the more specific your search becomes and the more relevant YouTube influencers you see. All the filters are optional, you can use any or none of them.
Find videos using keywords
BuzzGuru also provides an opportunity to find specific videos knowing only some keywords. You can easily do it using just the search bar.
Go to Videos tab and start typing a keyword, or even a part of it.
You can combine the keywords search with the filters, as described above.
The platform then shows relevant videos. Choose the one to your liking. See the data on the video and who the creator is.
More specific information about the video can be found below. Using the Add to lists button lets you immediately add the video or the influencer to your lists for campaign.
Then click on the YouTube influencer to go to their profile page.
Find YouTube influencers using keywords
To find the list of YouTube influencers who mentioned the keywords you should press the Influencers button on the right.
Then there is a search bar for you to use. Type anything there, for example, “GTA”.
BuzzGuru then shows the list of YouTube Influencers who mentioned it. Choose the one to your liking or combine your search with the filters.
Search by filter states where BuzzGuru should search for the keywords - in a video’s title, description or pinned comment.
Then click on the influencer’s nickname to go to their profile page.
